Cold Outreach Campaign
For founders and sales teams preparing research-led cold email campaigns.
Create a campaign brief, researched messaging angles, subject lines, and email sequences. Review deliverability assumptions and copy quality before handing the campaign to your sending tools.
What this skill does
What it does
Turn an offer and audience into a campaign brief, two messaging angles, and email copy. When essential inputs are missing, the instructions ask for clarification before drafting.
How campaigns are reviewed
The workflow checks evidence, clarity, opt-out handling, and sending assumptions. Unknown infrastructure or incomplete preflight information must remain visible in the handoff.
What it does not do
This is a set of agent instructions, not a sending service or compliance certification. Your agent needs its own research tools, and your team reviews the campaign before sending.
Capabilities
- Build campaign briefs from an offer, audience, and goal
- Research personalization with supporting evidence
- Write subject lines, openers, and preview text
- Review deliverability assumptions and launch readiness
- Create sequences with distinct messaging angles
- Define measurement and copy-quality checks
How to install
Requirements
- An agent that can read SKILL.md instructions; web access is needed for fresh prospect research.
- Your offer, target audience, campaign goal, and supportable proof points.
- Node.js and npm for the skills CLI, or Git for a manual download.
- A separately configured sending platform and a review of applicable outreach requirements before launch.
Install with the skills CLI
npx skills add DesignupADM/codex-cold-outreach-skills --skill cold-outreach-campaignSelect your agent in the installer. Use --list first to inspect discovery.
Target specific agents
npx skills add DesignupADM/codex-cold-outreach-skills --skill cold-outreach-campaign -a claude-code -a antigravity -a codex -yManual install
Before you begin: Clone https://github.com/DesignupADM/codex-cold-outreach-skills first.
Copy skills/cold-outreach-campaign from the clone into your agent's documented skills directory.
How to invoke
- Mention cold-outreach-campaign by name in your request, or point your agent to the installed SKILL.md.
- Explicit invocation and automatic discovery depend on the host agent. Check its skills interface after installation.
Example prompts
Use cold-outreach-campaign to draft a three-email sequence for CFOs at SaaS companies. Our offer is a pricing audit. Use placeholders for any proof we have not supplied.
Example output
Sequence outline adapted from the published reference, not a client campaign
Email 1: Connect a verified prospect signal to your offer. Email 2: Add relevant evidence or a concrete use case. Email 3: Introduce a different angle or close politely. Before sending: review opt-outs, suppression, and unresolved preflight checks.Read the source reference
Limitations
- Instruction files do not connect to a CRM or send email by themselves.
- The published instructions require opt-outs and suppression, reject false familiarity, and redirect deceptive copy. They do not provide a complete CAN-SPAM, GDPR, PECR, or lawful-basis assessment.
- No guarantee of inbox placement, replies, or meetings. Recipient eligibility and legal review remain the sender's responsibility.
- No license file was found in the reviewed repository; confirm reuse terms with the maintainer.
Frequently asked questions
Does this skill send emails?
No. It produces campaign assets and review notes. Sending requires your own platform, credentials, and approval.
Does it invent personalization?
Its instructions reject false familiarity and deceptive copy. Provide reliable prospect evidence and review generated claims before use.
Does it make a campaign legally compliant?
No. The reference includes opt-out and suppression checks, but not a complete jurisdiction-specific legal assessment.